MIMCO Dreamwarp Style Society
Melody wears Trelise Cooper ‘Gather your wits’ dress, cuff bracelet and clutch by Megan Park and 2 by Lyn & Tony necklace- all courtesy of Pink Ink
Model: Melody Rusk
Creative direction, Styling + Photography: Peta Rudd
MUA: Jolina O’Hair
Hair Stylist: Jessica Lewis
Photographic Assistant: Jack Grayson
On Friday, I received an email from MIMCO, inviting me to submit an image in response to a brief for their new campaign Dreamwarp Style Society. With no time to waste, I called upon the generosity of a few good people, got my creative mojo on and voila! Here you have my visual response to the MIMCO brief, including inspirations from their four unique stories/moods.
I was inspired by the opium dens of 1930s Hong Kong and the following words: hallucinogenic, surreal, dream, otherworldly, hazy, muted, rich, layered, tribal, romance, oriental and punk princess.
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All images (unless otherwise stated) remain the © of Peta Rudd and may not be used without permission